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With The Sandman: Overture, the book that launched a business returns

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SAN DIEGO, Calif. -- It's hard to understate the importance of Neil Gaiman's The Sandman to the comics.

In creating a comic that attracted droves of non-comics readers, especially women, at a time when comics were on the pop culture radars of very few people, he also inadvertently made graphic novels into a business. The Sandman was a book that lent itself to having its story arcs collected into book format, and those graphic novels sold so well and to such a wide audience that other comics soon followed suit.

Today, it's harder to find monthly comics that don't eventually get reprinted into graphic novels than the other way around. On the occasion of the book's 25th anniversary, with not only graphic novels but digital comics now established as another comics reading format, Gaiman has teamed up with renown... [Read more]

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